SOCIAL ENGAGEMENT
Regional care
“A happy life can only come about in a living space that harbours beauty. This beauty is the result of the harmony between human and nature. Our social commitment is therefore dedicated to the regional care surrounding our projects.”
Mary-Ann Schoeller
Founder and Managing Partner
The place that surrounds our projects is always close to our hearts.
EASTER TRADITION
Kitzbühel
Kitzbühel has preserved its traditional Easter customs to this day. The ceremonial unveiling of an Easter symbol at the opening of the Kitzbühel Easter Market is an integral part of the event. In recent years, UPTON has contributed to this tradition by donating an Easter bunny made of flowers and grasses to the Kitzbühel kindergarten. Last year, a large Easter egg, artistically painted by Simone Opdahl, was presented to the Aurach Zoo. These activities are intended to help raise community awareness of the environment and art.
A HEART FOR VOLUNTEERING
Jochberg near Kitzbühel
UPTON is supporting the VINZIsMOBIL volunteer transport service with a generous donation. This organisation provides free transport services for sick people or people with limited mobility in Jochberg and Aurach. The contribution also supports children from Jochberg in the Westendorf children’s home.
FOR THE LOVE OF ART AND CULTURE
Part of UPTON’s culture is to promote art. As one of the largest fundraising auctions for contemporary art in Germany, PIN. BENEFIT AUCTION supports the Pinakothek der Moderne, the Museum Brandhorst as well as selected artists and galleries worldwide. UPTON has been supporting this cause with great passion for years.